Christine Stoffel-Moffett is known across the sports and entertainment industry as a global digital transformation executive with multi-dimensional expertise across technology, operations, sales, marketing and business strategy leveraging a mindful and deeply collaborative, change-agent leadership approach. Christine is recognized as the first female technology executive hired in an NHL Club and the first female technology executive hired in an MLB Club.
Christine has built upon her 30+ year technology leadership career and prior sports executive experiences by continuing to champion technology, thought-leadership, collaboration and innovation across the Global sports and entertainment industry.
As Head of Enterprise Technology & InfoSec at NASCAR, Christine is leveraging her wealth of global perspective, operations, and technology expertise to maximize productivity by streamlining operations, leveraging innovative and emerging technologies and tools that influence decision-making and drive process and efficiency; Christine is an expert at bridging relationships and strategic technology initiatives across enterprises and organizations and bring this expertise to NASCAR as well as an expansive rolodex of technology relationships to bring innovative technologies to the tracks, to the fans, to the racing industry as well as to enhance the overall business operations of NASCAR.
Additionally, Christine is the Founder and CEO of SEAT, LLC aka Sports & Entertainment Alliance in Technology. SEAT is a global consortium of 1000’s of sports and entertainment leaders whom collaborate, share and bring together like-minded individuals pushing the industry forward.
Most Recent Honors include 2021 Top 10 Global Innovative Female Technology Female Leaders; 2021 Top 100 Women in Global Technology Innovation by Digital Technology Magazine; Recipient of Connected World Magazine’s 2016 WoM2M Award as a leader in the IoT Industry; 2017 Smart Women in Meetings Award for being an innovator in the sports industry