Omar Abdala

Chief Data Scientist, Lotame

Omar is Chief Data Scientist at Lotame. He is the author of more than 15 technical papers and patents on statistical modeling, inference, ad network optimization, targeting and inventory management. Omar joined Lotame through the acquisition of AdMobius, the first mobile Audience Management Platform, which he co-founded as Chief Scientist. Prior to that, Omar was a Data Scientist at Apple, leading the creation of iAd’s targeting database using data assets across the Apple Corporation.